SAN FRANCISCO, May 30, 2018 /PRNewswire/ — StubHubthe largest ticket market in the world, published its fourth year overview of the concert landscape breaking down the most requested tours of the summer of 2018. Taylor Swift return to the top of StubHub’s list, toppling U2, which ranked as last summer’s best-selling act.
Ed Sheeran commands the most sales per show on StubHub, marking its highest demand on StubHub since it began filming. Nostalgia acts are also a big part of the summer touring landscape, with the 90s trending the highest among acts that span five different decades.
Best-selling acts of 2018
Based on total sales on StubHub for US tour dates, Memorial Day to Labor Day 2018
Best Selling Acts of 2018 – Per show
Based on average sales per show for US tour dates on StubHub, Memorial Day through Labor Day 2018
- Ed Sheeran
- George Strait
- Eagles
- Billy Joel
- Justin Timberlake
- Taylor Swift
- P!nk
- U2
- pearl jam
- foo fighters
“The 2018 summer concert season has something for everyone,” said Jeff Poirier, Managing Director of Music, Theater and Performing Arts for StubHub. “The most popular concerts on StubHub include acts from every decade dating back to the 70s, making this a truly unique season for live music fans of all ages. The 90s are showing a particularly strong comeback this year.”
TOP 10 BREAKDOWN
Back to the top
- Taylor Swift surpasses number 2, The Eagles, by more than 40% of their total sales and number 3, Harry Stylesover 65%
- Swift’s average ticket price is 21% lower than her 1989 tour in 2015
Rise socially
- Sheeran generates the most sales per show of any artist – nearly tripling the sales per show of Taylor Swiftwho ranked #6 on a per-show basis
Legacy works
- Journey & Def Leppard (co-headlining tour) have the busiest touring schedule of any act taking the top 10
summer flight
- Sam Smith is the most affordable tour this summer with average ticket prices ranking 4% cheaper than the second most affordable act, Kenny Chesney. Smith’s philadelphia cream show on The 4th of July at the Wells Fargo Center is the most affordable with an average ticket price of $101
- The Best Fan Deal Got So Far On StubHub For Summer Shows Is For Harry Stylesonly $6 for the Indianapolis show on June 27 at Bankers Life Fieldhouse
ADVANCED ACTS OVER THE DECADES
- 1970: The Eagles, Billy Joel
- 1980s: Travel & Def LeppardU2, George Strait
- 1990s: Foo Fighters, Kenny ChesneyRadiohead, Pearl Jam
- 2000s : Taylor SwiftBeyoncé & Jay-Z, P!NK, Justin Timberlake
- 2010s: Harry Styles, Sam Smith, Ed Sheeran
TOP TRENDS
Girl Power and Farewell Tours
female acts Taylor SwiftBeyoncé (co-headlining with Jay-Z), P!NK, Britney Spears, Shakira and Shania Twain have a strong presence in the top 30 normally populated by male rock acts. Farewell tours are a year-round trend, but this summer acts with farewell dates are limited to Paul Simon, Ozzy Osbourne, Lynyrd Skynyrd, Killer and Anita Boulanger. Fans will have to wait until fall to see Elton John in the States.
StubHub offers the widest selection of tickets for events in 48 countries around the world. Tickets for the summer concert season are available now, along with thousands of other sporting and theatrical events on desktop and mobile apps. As always, StubHub backs all announcements with its market leader FanProtect™ Guaranteeand fans can use StubHub’s best-in-class functionality and price alert technology to find the perfect seats for any event.
About StubHub To StubHub, our mission is simple: to help fans have fun. We connect fans with their favorite teams, shows, and artists and introduce them to the ones they’ll love next. As the world’s largest ticket marketplace, we enable fans to buy and sell tickets for tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our app StubHub for iPhone, iPad, Apple Watch and Android. Delivering a superior-to-grassroots fan experience, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing app, the first interactive seat mapping tool and the first live entertainment rewards program. Our business partners include over 130 properties in MLB, NFL, NBA, NHL, MLS and NCAA, as well as AEG, AXS and Paciolan. With the acquisition of Ticketbis in August 2016, worldwide, StubHub delivers a complete end-to-end event experience. StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and instagram Where YouTube.com/StubHub.
SOURCEStubHub
